Our legitimate interest in data processing lies in the aforementioned purposes. The legal basis for this is Art. 6 Para. 1 S. 1 lit. f DSGVO.

As the cookies are stored on your computer, you as a user also have full control over the use of cookies. You have the option of using the security settings of your browser to determine whether cookies are stored at all. You can, for example, not accept cookies from the outset or only accept cookies on request or specify that cookies are deleted each time you close your browser. If cookies are deactivated for our website, it is possible that all functions of the website can no longer be used to their full extent.
Storage period/deletion

We will delete or block your personal data as soon as the purpose of storage has been achieved or no longer applies. Any further storage will only take place if this is given to us by national or European regulations. In this case, the data will be blocked or deleted when the storage period prescribed in the respective regulations has expired, unless we need your data to fulfil a contract concluded between us or if this is necessary for the assertion, exercise or defence of legal claims.
Information on the contact possibilities we provide

If you contact us via e-mail, social media, telephone, fax, post, our contact form or in any other way and provide us with personal data such as your name, telephone number or e-mail address or provide us with further information about your person or your concern, this data will be stored and processed in our company to process your inquiry. Legal basis: If you have submitted your request via our contact form, the legal basis for the processing of your data is Art. 6 para. 1 lit. a DSGVO. If you make your request within the framework of contractual or pre-contractual relations with us, the legal basis for the processing of your data is Art. 6 para. 1 lit. b. DSGVO. If your inquiry does not fall under one of the aforementioned categories, our legitimate interest in the processing of your data lies in answering your inquiry properly and in your interest, Art. 6 para. 1 lit. f DSGVO. Deletion: The personal data collected by us will be deleted if they are no longer required. We check the necessity every 2 years. You can also revoke the data processing at any time.
Online Shop

If you use our online shop to place orders, we need certain data to process your order. This includes in particular your name as well as your address and electronic contact data, information on the handling of the payment process and the services used. These data are stored by us. The information provided by you in the mandatory fields of the order form is absolutely necessary for the justification and fulfilment of the contract. In particular, we use the data you transmit to us in particular for the following purposes

to identify you as our customer,
Process, fulfill and process your order,
to get in touch with you,
to send you bills,
to be able to handle any liability claims,
to be able to assert contractual claims against you.

Legal basis: The legal basis for the processing of your data is, as far as the processing of your order is concerned, Art. 6 Para. 1 lit. b DSGVO. This also applies to the processing operations that are necessary for the implementation of pre-contractual measures.

We will only pass on your personal data to third parties if:

the disclosure according to Art. 6 Para. 1 S. 1 lit. f DSGVO is necessary for the assertion, exercise or defence of legal claims and there is no reason to assume that you have an overriding legitimate interest in not disclosing your data,
there is a legal obligation to do so pursuant to Art. 6 (1) sentence 1 lit. c DSGVO,
this is necessary in accordance with Art. 6 Para. 1 S. 1 lit. b DSGVO for the processing of the contract concluded with you (e.g. forwarding of the data to the logistics company commissioned with the delivery or for the purpose of payment processing).

In addition, your personal data will not be passed on to third parties without your express consent. If we pass on your personal data to third parties, we will limit the scope of the data transmitted to the necessary minimum.

You can voluntarily create a user account by viewing your orders. We will store the data you provide when creating your user account until you revoke your consent. If you have terminated your account, your data will be deleted, subject to their retention is necessary for commercial or tax reasons pursuant to Art. 6 Para. 1 lit. c DSGVO. Information in the customer account remains until its deletion with subsequent archiving in the case of a legal obligation. It is the responsibility of the users to back up their data before the end of the contract in the event of termination. We use transient cookies (for the term see above under Cookies) to store the contents of the shopping basket and persistent cookies (for the term see above under Cookies) to store the login status.

We may also use the data you have provided to inform you by post or e-mail about other interesting products and/or services.

If you place an order, register for a user account or log in again, we store your IP address and the time of the respective user action. The purpose of the storage is also to protect your legitimate interests against misuse and other unauthorized use. Legal basis: The legal basis for this is Art. 6 Para. 1 lit. f DSGVO. These data will not be passed on to third parties unless the passing on is necessary to pursue our claims or there is a legal obligation to do so pursuant to Art. 6 Para. 1 lit. c DSGVO.

Deletion: Due to commercial and tax law requirements, we are obliged to store your address, payment and order data for a period of 10 years. After expiry of the statutory warranty rights (2 years), however, we will restrict the processing to the extent that your data will only be used to comply with the statutory obligations.
Newsletter

We send out a newsletter at regular intervals in order to inform our customers, business partners and interested parties about our offers and related news. You have the opportunity to subscribe to our newsletter on our website and to agree to receive the newsletter as part of your registration. If you subscribe to our newsletter, your e-mail address is mandatory. We store the e-mail address so that we can send you the newsletter. The specification of further data such as title or name is voluntary and is used to address you personally. As soon as you register for our newsletter, you will receive a confirmation e-mail to the e-mail address you provided during registration in the so-called double opt-in procedure. This e-mail contains a link. If you click on this link, you will confirm that you wish to receive the newsletter. This ensures that your e-mail address was not misused by a third party during registration. For the same reason, we store the date and time of registration and the IP address assigned to you when you registered. We do not pass on the aforementioned data to third parties. Legal basis: The legal basis for the processing of your data is Art. 6 para. 1 lit. a DSGVO. Deletion: The e-mail address will be deleted either if you have not clicked on the confirmation link 1 month after sending the confirmation e-mail using the double opt-in procedure or immediately after you have unsubscribed from our newsletter. Revocation: You can revoke your consent to receive the newsletter at any time and unsubscribe from the newsletter. We offer the following options, via which you can declare your revocation:

Click on the link form on our website provided for this purpose in the newsletter.

through the contact data provided in the imprint of our website

Evaluation of user behaviour

If you have consented to this, we will evaluate your user behaviour when sending the newsletter. Our newsletter contains tracking pixels and tracking links for this purpose. This enables us to see if and when you have opened the newsletter and if and which links you have clicked on in the newsletter. Purpose: We evaluate the newsletter as described above in order to be able to measure a statistical evaluation of the success or failure of our newsletter. Legal basis: The legal basis for the processing of your data is Art. 6 para. 1 lit. a DSGVO. Prevention: You can revoke your consent to receive the newsletter at any time using the above options. Deletion: We delete your data after revocation.

Your rights under the DSGVO

According to the DSGVO, you are entitled to the rights listed below, which you can assert at any time with the responsible person named in section 1 of this data protection declaration:

Right of access: Pursuant to Art. 15 DSGVO, you may request confirmation as to whether and which of your personal data we process. In addition, you may request from us free of charge information on the processing purposes, the category of personal data, the categories of recipients to whom your data have been or will be disclosed, the planned storage period, the existence of a right to rectification, deletion, restriction of processing or objection, the existence of a right of complaint and the origin of your data, if not collected from us. You also have a right to know whether your personal data has been transferred to a third country or to an international organisation. If this is the case, you have the right to obtain information about the appropriate guarantees in connection with the transfer.
Right to rectification: Pursuant to Art. 16 DSGVO, you may request the correction of incorrect or incomplete personal data stored by us and relating to you.
Right to deletion: In accordance with Art. 17 DSGVO, you have the right to request the deletion of your personal data stored by us, provided that we do not require their processing for the following purposes:
to fulfil a legal obligation,
to assert, exercise or defend legal claims,
the exercise of freedom of expression and information, or
for reasons of the cases of public interest referred to in Article 17(3)(c) and (d) DSGVO.
Right to limitation: Pursuant to Art. 18 DSGVO, you have the right to request limitation of the processing of your personal data if
the accuracy of the data is disputed by you for a period of time that allows us to verify the accuracy of the personal data,
the processing of your data is unlawful, but you refuse to delete it and instead demand that the use of the data be restricted,
we no longer need the personal data for the purposes of processing, but you need the data for the assertion, exercise or defence of legal claims
you have objected to the processing of your data in accordance with Art. 21 DSGVO, but it is not yet clear whether the justified reasons which entitle us to further processing despite your objection outweigh your rights.
Right to be informed: If you have asserted the right to correction, deletion or restriction of processing against us, we are obliged to inform all recipients to whom the personal data concerning you have been disclosed of the correction or deletion of the data requested by you or the restriction of processing, unless this proves to be impossible or involves disproportionate effort. You have the right to be informed by us of such recipients.
Right to data transfer: Pursuant to Art. 20 DSGVO, you may request that we receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format or request that it be transferred to another responsible party.
Right of complaint: According to Art. 77 DSGVO, you have the right to complain to a supervisory authority. For this purpose, you can contact the supervisory authority of your usual place of residence, your place of work or our company headquarters.

Right of withdrawal

In accordance with Art. 7 para. 3 DSGVO, you have the right to revoke your consent to the processing of your data at any time. The revocation declared by you does not alter the legality of the processing of your personal data until revoked.
Right of objection

right of withdrawal

In accordance with Art. 7 para. 3 DSGVO, you have the right to revoke your consent to the processing of your data at any time. The revocation declared by you does not alter the legality of the processing of your personal data until revoked.
Right of objection

You have the right, for reasons arising from your particular situation, to object at any time to the processing of personal data concerning you on the basis of a weighing of interests (Art. 6 para. 1 lit. f DSGVO). This is particularly the case if the data processing is not necessary for the fulfilment of a contract. If you make use of your right of objection, we ask you to explain the reasons. We will then no longer process your personal data unless we can prove to you that compelling reasons worthy of protection outweigh your interests and rights.

Irrespective of the above, you have the right at any time to object to the processing of your personal data for advertising and data analysis purposes.

Please send your objection to the contact address of the person responsible given above.
YouTube

On this website we use components from YouTube, a service of YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043-1351, USA.

The use of Youtube allows us to embed various videos and clips made available on the www.youtube.de Internet platform. After a page or subpage of our website is accessed on which such embedding has taken place, the Internet browser you are using is prompted to download video components of the embedded video or clip. During your visit to our website and its subpages, both Youtube and Google will be informed of which page or subpage you have accessed by transmitting your IP address to Google’s external servers in the United States. This information is transmitted regardless of whether the displayed videos or clips are actually viewed or clicked, or whether you are logged into your Youtube or Google account. Google is a party to the Privacy Shield Agreement and is certified to process data in accordance with European standards. This information is collected and associated with your Google Account if you are logged in to it when you visit it. Purpose: To use the Youtube components on our website to provide you with videos and clips of the www.youtube.de website on our website for viewing and interaction purposes. Legal basis: We use Youtube because of our legitimate interest in the optimization and design of our online services, Art. 6 para. 1 lit. f DSGVO. Prevention: You can prevent data transmission at any time by logging out of your Youtube account or by setting an opt-out cookie after logging into your Google account by clicking on the logout button at the following link https://adssettings.google.com/authenticated

Information about the third party provider:

Seat within the EU: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001.

Privacy policy: http://www.google.de/intl/de/policies/privacy

Google Maps

We use on our website components of „Google Maps“, a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (hereinafter referred to as „Google“).

Google Maps visually displays geographic information. The IP address of the visitor is collected and processed by Google. This is transmitted to Google irrespective of whether the use of Google Maps actually takes place or whether you are logged into your Google account. Your IP address will be assigned to your Google account if you are logged into it when you visit our website. This data is transferred to external Google servers in the USA. Google is a party to the Privacy Shield Agreement and is certified to process data in accordance with European standards. Google may share this information with third parties through the technical process. Purpose: The integration of Google Maps serves to simplify visualization and navigation during a visit to our site. Google’s data processing is carried out for the purpose of advertising, market research, the design of the website and the provision of demand-oriented advertising. Legal basis: We use Google Maps because of our legitimate interest in the optimization and design of our online offering, Art. 6 para. 1 lit. f DSGVO. Prevention: You can prevent the allocation of data by not using Google Maps on our website and by logging out of your Google account before your visit. You can also deactivate JavaScript in your browser to prevent map display. We also refer you to Google’s privacy policy at the following link http://www.google.com/intl/de_de/help/terms_maps.html

Third-party information:

Headquarters within the EU: Google Dublin, Google Ireland Ltd, Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001.

Terms of use: http://www.google.com/analytics/terms/de.html
Overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html
Privacy policy: http://www.google.de/intl/de/policies/privacy
Google’s use of data when you use the websites or apps of our partners:https://www.google.com/intl/de/policies/privacy/partners
Use of data for advertising purposes: http://www.google.com/policies/technologies/ads
Personalized advertising by Google: http://www.google.de/settings/ads
Google has signed and certified a privacy shield agreement with the European Union and the United States. This means that Google is committed to complying with the standards and regulations of European data protection law. More information can be found in the following linked entry: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.

Google Web Fonts

We use „Google Web Fonts“, a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA, on our website.

The service enables us to integrate the representation of external fonts (web fonts) into the design of our website and to display them correctly when the website is displayed. This gives us certain creative possibilities to make the design of our website more user-friendly. The integration of these web fonts takes place via a server call. From this server, the fonts are delivered compressed to your browser and unpacked there. This server is regularly located in the USA. If you visit one of our pages on which we integrate Google Fonts, it will be transmitted to Google which of our Internet pages you have visited. In addition, the IP address of the browser of the visitor’s terminal device is stored by Google. Purpose: The aforementioned interests represent the purpose of using Google Web Fonts. Legal basis: We use Google Web Fonts because of our legitimate interest in the optimization and design of our online services, Art. 6 Para. 1 lit. f DSGVO.

Information about the third party provider:

Seat within the EU: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001.

Terms of use: http://www.google.com/analytics/terms/de.html

Overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html

Privacy policy: http://www.google.de/intl/de/policies/privacy

Google’s use of data when you use the websites or apps of our partners:https://www.google.com/intl/de/policies/privacy/partners

Use of data for advertising purposes: http://www.google.com/policies/technologies/ads

Personalized advertising by Google: http://www.google.de/settings/ads

Google has signed and certified a privacy shield agreement with the European Union and the United States. This means that Google is committed to complying with the standards and regulations of European data protection law. More information can be found in the following linked entry: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.
Our online presence on social networks

We operate online presences within the social networks listed below. If you visit one of these presences, your usage data will be collected and processed by the respective provider. As a rule, this is done using cookies, which are stored on the end device you are using. For the term „cookie“ see above under the corresponding heading. Cookies are used to store your usage behaviour and your interests and to create corresponding usage profiles. In addition, data can be stored in the user profiles independently of the device you are using. This is particularly the case if you are a member of the respective platform and logged in to it.

On our website, we have embedded plugins in the form of „social media buttons“ of the providers we use. You can tell which plugin belongs to which provider by the logo with which the plugin is marked. If you call up a page of our online presence on which such a plugin is implemented, a connection is automatically established between your browser and the provider’s servers with the respective provider of the plugin and a cookie is set by the provider on the end device used by you. A data transfer can also take place if you yourself do not have an account with the respective operator of the social network or have an account there, but are not logged in there at the moment of visiting our website. In addition, data is transferred to the provider as a result of further interactions with the respective social plugin (e.g. clicking the „Like me button on Facebook, Re-Tweet button on Twitter).

The data collected is generally used by the provider for advertising and market research purposes by creating user profiles based on your usage behaviour. These, in turn, can be used by the providers to play out interest-related advertising to you. You have a right of revocation against the creation of user profiles. In order to exercise this right, you must contact the respective provider. If you have an account with the provider, your usage data can be linked to it. In order to prevent such a linking of your data, you can log out of the provider’s service before visiting our site.

For which purpose and to what extent data is collected by the provider, you can find out from the respective data protection declarations of the providers, which are communicated in the following. We ourselves have no influence on which data is collected and how this data is used by the provider. If you request information in detail or wish to exercise your rights, you can do this most effectively with the respective provider itself, as only the respective providers have access to your data.

We would like to point out that your user data can be transferred and processed outside the European Union. In this case, there is a risk that the enforcement of your rights may be made more difficult. Those US providers who are certified under the Privacy Shield have undertaken to comply with EU data protection standards. The information on whether the respective provider has such a certificate can be found in the information on the providers listed below.

Legal basis: If you have been asked by one of the following providers for consent to data processing, the legal basis for processing is Art. 6 Para. 1 lit. a DSGVO. Otherwise, your data will be processed on the basis of our legitimate interests in contacting you and communicating with you, Art. 6 Para. 1 lit. f. DSGVO. Prevention: With regard to the respective opt-out options, we refer you to the following linked information provided by the providers.

We maintain online presences on the following social networks:
Twitter

Twitter is a service of Twitter Inc., 795 Folsom St., Suite 600, San Francisco, CA 94107 – USA

Headquarters in the EU: Twitter Inc., 26 Fernian St, Dublin – Ireland

Privacy policy available at: https://twitter.com/de/privacy

Opt-Out: https://twitter.com/personalization

Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000TORzAAO&status=Active.
Instagram

Instagram is a service of Instagram LLC, 1601 Willow Rd, Menlo Park CA 94025 – USA

Privacy policy available at: https://help.instagram.com/155833707900388

Opt-Out: http://instagram.com/about/legal/privacy

whatsapp

Whatsapp is a service of Whatsapp Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 – Ireland

Privacy policy available at: https://www.whatsapp.com/legal?eea=1&lang=de

pinterest

Pinterest is a service of Pinterest Europe Ltd, Palmerston House, 2nd Floor, Fenian Street, Dublin 2 – Ireland

Privacy policy and opt-out option available at: https://policy.pinterest.com/de/privacy-policy

Facebook

Facebook is a service of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304 – USA.

Seat in the EU: Facebook Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 – Ireland

Privacy policy available at: https://www.facebook.com/about/privacy/

Opt-Out: https://www.facebook.com/settings?tab=ads and http://www.youronlinechoices.com

Privacy Shield: https://www.privacyshield.gov/participant?id=a2zt0000000GnywAAC&status=Active

Google Analytics

On our website we use „Google Analytics“, a service of Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

We use Google Analytics to record and statistically evaluate visitor flows on our website. Among other things, Google Analytics collects data on which website you accessed our website from (so-called referrers), which subpages of the website you accessed or how often and for how long a subpage was viewed and which interactions you carried out. To collect and store this data, Google Analytics places a cookie on the device you are using (see the term „cookies“ above). We use the AnonymizeIP function to make your IP address anonymous so that it is shortened and can no longer be assigned to your visit to our website. Further transmitted information is not assigned to the anonymous IP address by Google or linked to it. The information generated in this way is transferred to Google’s servers in the USA and stored there. Google may pass on this personal data collected through the technical process to third parties. We have concluded an order processing contract with Google. According to this contract, Google is entitled and obliged to evaluate the information obtained for us and to create statistical reports for us on the type and extent of website use. These statistics enable us to constantly improve our services, to carry out a cost-benefit analysis of our Internet marketing and to make our Internet presence more interesting and user-friendly for you as a user. Legal basis: We use Google Analytics on the basis of our justified interest in the analysis, optimisation and economic operation of our online offer, Art. 6 Para. 1 lit. f DSGVO. Deletion: The data collected and transmitted by us in this way are automatically deleted after 26 months. Prevention: You can prevent the storage of cookies by downloading and installing the browser add-on provided by Google. This is available at https://tools.google.com/dlpage/gaoptout?hl=de. However, you may not be able to use the full functionality of our website afterwards. Alternatively, you can prevent the storage of cookies by setting a so-called opt-out cookie, which prevents data from you being collected on our website in the future. Please click on the following <Link>. In addition, you have the possibility to prevent the storage of cookies by setting this in your browser. Cookies that have already been set can be deleted by you at any time.

Information about the third party provider:

Seat within the EU: Google Dublin, Google Ireland Ltd., Gordon House, Barrow Street, Dublin 4, Ireland, Fax: +353 (1) 436 1001.

Terms of use: http://www.google.com/analytics/terms/de.html

Overview of data protection: http://www.google.com/intl/de/analytics/learn/privacy.html

Privacy policy: http://www.google.de/intl/de/policies/privacy

Google’s use of data when you use the websites or apps of our partners:https://www.google.com/intl/de/policies/privacy/partners

Use of data for advertising purposes: http://www.google.com/policies/technologies/ads

Personalized advertising by Google: http://www.google.de/settings/ads

Google has signed and certified a privacy shield agreement with the European Union and the United States. This means that Google is committed to complying with the standards and regulations of European data protection law. More information can be found in the following linked entry: https://www.privacyshield.gov/participant?id=a2zt000000001L5AAI&status=Active.

PayPal

On our website, we offer payment processing via the payment service provider PayPal (PayPal (Europe) S.à.r.l. &amp; Cie. S.C.A., 22-24 Boulevard Royal, 2449 Luxembourg, Luxembourg).

If you have chosen to pay via PayPal, the following of your details will be sent to PayPal as part of your order: First and last name, address, date of birth, e-mail address, telephone number, IP address and the data necessary for the processing of the respective order. The transmission of these data takes place, so that PayPal can accomplish an identity check for the completion of your purchase. This allows us to recognize fraudulent activities and to prevent the misuse of data. In addition, the data is transmitted so that PayPal can assess your creditworthiness or PayPal can pass the data to credit agencies to assess your creditworthiness in the form of a credit check. PayPal uses the result of the credit check in relation to the statistical probability of non-payment for the purpose of deciding on the provision of the respective payment method. The data collected may also be used by PayPal for analytical purposes, including but not limited to customer analysis, risk analysis, data analysis for the purpose of developing and improving the services offered by PayPal. Legal basis: The legal basis for the aforementioned use of the data is Art. 6 para. 1 lit b DSGVO. Deletion: The data collected and transmitted by us in this way will be automatically deleted after 26 months. Revocation: You can revoke your consent to the use of your personal data at any time by PayPal. Despite revocation, PayPal may still be entitled to process, use and transmit the personal data necessary for the contractual processing of payments.

Information about the third party provider:

Terms of use and data protection regulations: https://www.paypal.com/de/webapps/mpp/ua/privacy-full#

safety precautions

In addition, we take technical and organizational security measures in accordance with the state of the art in order to comply with the provisions of data protection laws and to protect your data against accidental or intentional manipulation, partial or complete loss, destruction or against unauthorized access by third parties.

Timeliness and amendment of this data protection declaration

This Privacy Policy is currently valid and as of July 2019. Due to changes in legal or official requirements, it may be necessary to amend this Privacy Policy.

This privacy policy was created with the help of SOS Recht. You can find the privacy statement generator here. SOS Recht is an offer of Mueller.legal Rechtsanwälte Partnerschaft based in Berlin.